About William Cato IV

A Lifetime of Creativity

My father was a general contractor who pushed me from a young age into action sports like skateboarding, surfing, snowboarding, and motorcycle riding. My mother, a preschool teacher, kept me very interested in arts and crafts. I was always the kid carrying the camera, making montages of my friends and I, building skateboard ramps, and coming up with new logos and brand names for my future companies. My passion and purpose in design comes from this.

With an AA in Studio Art and a BFA in Graphic Design + Digital Media, Emphasis in Action Sports I am looking to be part of a creative team that embraces opportunities and challenges.

“Endless creativity and intuition are my design tools. Comfortable with uncertainty and seeing possibilities, my persistence and passion yields results. I am a creative thinker, a youthful surf-n-skater, and I have paradise in my heart.”